About martap.studio
martap.studio is the independent marketing practice of Marta P., a marketing generalist specialising in customer acquisition and retention.
With experience across digital and traditional marketing, communications, content and events, Marta works across the full marketing mix, with particular expertise in email marketing and automation, Meta advertising and integrated campaigns.
Her experience spans the UK and international markets, sustainability, technology, events and humanitarian work.
Expertise
Email Marketing & Automation
Email campaigns, automated flows, customer journeys, segmentation, nurture programmes, testing and optimisation.
Digital & Paid Marketing
Meta advertising, digital campaigns, social media, content, audience engagement, analytics and performance reporting.
Traditional & Integrated Marketing
Campaign planning and delivery across online and offline channels, including events, direct communications and wider integrated activity.
Marketing Communications
Campaign messaging, copywriting, newsletters, articles, thought leadership, media communications and content development.
Campaign Planning & Delivery
Hands-on experience taking campaigns from initial planning and messaging through to execution, coordination, reporting and optimisation.
Stakeholder & Partner Comms
Experience working with businesses, charities, public-sector stakeholders, funding bodies, partners and international audiences.